Thursday, April 23, 2009

Restaurant Menu Design: 7 Restaurant Menu Mistakes

When designing your menu.....are you making the following mistakes? While there are great graphic designers out there and menu tools available to help you....are you truly applying the rules to maximize your menu?

  1. Your menu is handcuffed and too difficult, restrictive or expensive to update.
  2. You do not review or update your menu often throughout the year.
  3. Your menu is too large......20-24 entree selections is adequate.
  4. Your best profit items or categories are not positioned in the strongest visual sections of the menu.
  5. Your prices are not staggered throughout the menu.
  6. Your menu lacks great menu descripters to sell the flavor of the dish.
  7. Your menu lacks highlights to encourage the diner to look at your best profit items first.


For more detailed info email me to discuss further: gproko63@gmail.com

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